The annual congress is a major event attracting around 200 agricultural journalists from all over the world, including a delegation from the British Guild.
They represent a fabulous opportunity to learn about - and report on - aspects of farming and food and driunk production in the host country, as well as about other forms of rural enterprise and culture. The Congress is also an unparalleled opportunity for networking with journalist and PR counterparts - and to have a very good time!
Regular Congress-goers have not just made useful contacts, they have also made lasting friendships.
The outline structure of each Congress is the same: the main event runs for three or four days, comprising a large group visit on the first day followed by a conference session the following day. Then there is a choice of four smaller group visits on particular themes, which are repeated so that delegates can participate in two of the theme tours. A professional development session is an optional part of the programme.
Two- or three-day optional tours in areas away from the Congress location provide the opportunity to see farming, rural enterprise and culture in a different part of the host country ether before or after the main event.
The IFAJ/Alltech Young Leaders Award provides a €1000 scholarship for 10 under 35 year old members from around the world to attend the international Congress and the professional development Boot Camp held immediately before the main event. More information here.
A legacy fund from the Congress hosted by the British Guild in 2014 is used to assist members who can not raise alternative funding to attend a Congress.