Published on 31st October 2019
Job vacancy: Media Manager
Closing date for applications: 10am on Monday 6 January 2020.
The Royal Cornwall Agricultural Association has a vacancy for a media manager.
The role of Media Manager requires proven experience in several fields, notably journalism, photography, media relations and IT skills plus the ability to work with people from all walks of life. The nature of the work will require a flexible attitude to working hours, particularly in the build up to and during the three-day show, when long days will be the norm. You will be based at the Royal Cornwall Events Centre near Wadebridge working as part of a small, dedicated team and will form links with other organisations throughout Cornwall and beyond.
Since 1793, the organisation has played a key part in the life of Cornwall and the wider South West and today is responsible not only for the staging of the annual 3-day Royal Cornwall Show, which is regarded as one of the UK’s top agricultural events, but also the operation of the busy Royal Cornwall Events Centre which hosts numerous events and conferences etc., throughout the year. In addition, the Association has a busy educational programme and is involved in the staging of the annual Cornish Winter Fair.
The position requires an experienced, self-motivated and high calibre person with excellent interpersonal, organisational and administrative skills with a flexible and approachable manner, a mature attitude and the ability to remain calm under pressure. This is a high profile and demanding role requiring the ability to multi-task and prioritise activity, often working at pace with time-sensitive and varying demands. Excellent communication skills and the ability to build effective working relationships with a wide variety of stakeholders, often at the highest level, with a friendly, warm and professional approach will be vital. The ability to handle sensitive, confidential and complex issues is a must as are excellent IT skills. A good background knowledge of the agricultural world would be of value to the role.
Duties will include:
Press releases: researching, writing and issuing news and features in regard to the Royal Cornwall Show, the RCAA, the Royal Cornwall Events Centre and the Pavilion Centre (the association’s on-site conference and function facility). Also meeting requests for one-off articles.
Photography: taking photographs to accompany press releases and for other purposes; maintaining a photographic library. However professional photographers are engaged during the Royal Cornwall Show.
Media relations: establishing and maintaining good relations with reporters and editors on newspapers, magazines, radio, television and on web-based publications.
Web site: working with existing and future consultants to maintain the RCS, RCAA and Pavilion Centre web sites, keeping them up to date with events as they happen, including regular bulletins during the show.
Social Media: ensuring that social network sites (currently Facebook, Twitter and Instagram) are kept up to date and responsive to events. Keeping up to date with new e-based developments as they come along.
Publications: write and arrange printing of a variety of publications, predominantly marketing material for the annual show.
Design and Print: management, negotiation, booking and artwork direction of the print, online, social media, radio and TV advertising requirements. Management of artwork requirements in conjunction with the retained graphic design provider.
Online sales: Management of the setup and artwork direction for the third party e-ticketing and entry platforms.
Advertising: create advertisements for a range of publications, aimed at a variety of audiences, working with the design consultants. Maintain records of all advertising costs, technical data and contacts. Scripts for radio ads and work with consultant to produce television ads.
E-newsletter: Lay out, issue and produce pictures and copy for monthly e-newsletter.
Media Centre: Set up and manage the Royal Cornwall Show media centre and manage the small team responsible for reception, results, hospitality and general office duties.
Sponsorship: Management of the advertising support and sponsorship for the Association’s various activities.
VIPs: HRH The Prince of Wales, the Duke of Cornwall, is patron of the RCAA and there is often a royal visitor - or two - to the annual show. On these occasions, you will be required to work in tandem with the visitor’s press office team, security staff and members of the visiting press.
Royal Cornwall Magazine: You will be editor of the association’s magazine which is currently distributed three times a year to members, exhibitors and others.
The Media Manager will work closely with the Association Secretary and other team members and will provide regular updates on progress to the Secretary.
The ideal candidate will have the following skills:
- Excellent computer literacy and skills, accuracy and the ability to confidently use word processing, email, databases and spread sheets etc.
- A good background knowledge of agriculture, livestock and / or equine matters would be beneficial.
- Excellent communication skills and the ability to work as part of a small team to complete the required tasks.
- Self-motivation and ability to use initiative.
The position is full-time and you will be required to undertake some weekend work on occasion during busy periods.
Salary £34,000 - £36,000 depending on experience / skills.
Applicants should complete and return the RCAA Media Manager - Application Form by 10am on Monday 6 January 2020.
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Companies and other organisations can use this recruitment advertising service to put full vacancy details in front of the Guild's 350+ members involved in editing, journalism, photography and commercial marketing communications, including media and public relations. More details about this service are available on the Guild website here or by contacting Peter Hill.