Now open for entries!
The Guild's John Deere Agricultural Journalism Training Award sees a perpetual trophy and £250 prize (plus £100 to the runner-up) presented to the author of the best article written during the Guild's new entrants training course on agricultural and horticultural journalism.
Applications Deadline: 27 April 2018
Latest Course Dates: 1-3 July 2018
Click here for full details for 2018
A keen supporter of the Guild, Doug Walker, the longest serving managing director of John Deere Limited (from 1968 to 1993), died in November 2015 at the age of 87.
Doug played a key role in the birth of the Guild's John Deere Agricultural Journalism Training Award in 1991, which replaced the previous travel scholarship sponsored by the company from 1973.
"It was Doug who approved the change of format when it was first proposed," says award organiser Steve Mitchell of ASM Public Relations.
"He firmly believed in the importance of training and mentoring young people, and gave the course every encouragement until his retirement in 1993 – I think it's safe to say the course would not exist without his initial support."
The scheme has been hugely successful in helping young people with an aptitude for writing to get a foothold in agricultural journalism and PR.
For a first-hand account of what the course is like, written by 2016 course student Jacki de Carles, click here.
Sponsored by John Deere and held at the company's UK headquarters in Nottinghamshire, the Guild's training course and award supports one of the Guild’s principal aims – promoting schemes for the provision of suitable entrants into agricultural and horticultural journalism.
Since it began, approaching 40 course members not already employed as journalists have been taken on by national farming and horticultural magazines.
The 10 trainees who take part annually come from different backgrounds – horticulture, agriculture, PR or agri-media and agricultural engineering – and often have very little or no practical experience of journalism.
They attend lectures and practical exercises formulated by professional training consultant David Mascord, and guest lectures given by Guild members. Short-term placements offered by a number of farming and horticultural publications and PR agencies then provide real-world experience of the job.
Students also compete for the John Deere Training Award trophy and a £250 cash prize for the best article written during the course - plus a £100 prize for the runner-up – and a guest ticket to the Guild's annual Harvest Service & Lunch in London for the prize presentation.
Tel: 01926 818762 Mobile: 07717 213182 Email: firstname.lastname@example.org
Latest training award news:
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