A campaign promoting RABI’s Big Farming Survey has won the 2021 Guild PR Award.
The award, which is in its third year, recognises excellence in agricultural and supply chain PR and communications.
It was judged by three PR professionals: Amy Jackson, founder and director of Oxtale PR and BGAJ member; Michele Wheatley, owner of Wheatley PR and Liz Snaith, director, Liz Snaith Consultants and BGAJ council member.
Winners Pinstone were presented with the trophy for their campaign produced for rural charity RABI to promote its Big Farming Survey – a major study to consider the relationship between physical health, mental wellbeing and health of farm businesses.
Pinstone accepted the award at the Guild’s harvest festival on 7 October.
