Journalism Training Award, sponsored by John Deere
The Guild’s John Deere-sponsored 10 trainees to complete an intensive, two-and-a-half-day course in PR and journalism covering:
- Media law
- And writing skills
The course is held at John Deere’s headquarters in Nottinghamshire and run by a professional journalism tutor David Mascord, alongside guest speakers from professionals working in the sector.
Short-term placements are then offered with several leading farming and horticultural publications and PR agencies to provide real-world experience of the job.
Attendees also compete for the John Deere Training Award trophy and a £250 cash prize for the best article written during the course – plus a £100 prize for the runner-up – and a guest ticket to the Guild’s annual Harvest Service & Lunch in London for the prize presentation.
New entrants who have little or no practical experience but who want a career in PR or journalism within the horticulture, agriculture, or agricultural engineering sectors.