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Journalism Training Award, sponsored by John Deere

The Guild’s John Deere-sponsored 10 trainees to complete an intensive, two-and-a-half-day course in PR and journalism covering:

  • Media law
  • And writing skills

The course is held at John Deere’s headquarters in Nottinghamshire and run by a professional journalism tutor David Mascord, alongside guest speakers from professionals working in the sector.

Short-term placements are then offered with several leading farming and horticultural publications and PR agencies to provide real-world experience of the job.

Attendees also compete for the John Deere Training Award trophy and a £250 cash prize for the best article written during the course – plus a £100 prize for the runner-up – and a guest ticket to the Guild’s annual Harvest Service & Lunch in London for the prize presentation.

Aimed at:
New entrants who have little or no practical experience but who want a career in PR or journalism within the horticulture, agriculture, or agricultural engineering sectors.

Date: 1-3 July 2024

Location: John Deere HQ in Langar, Nottinghamshire.

How to apply: Course applications are open. Download application form.

Application deadline: Thursday 28 March 2024

More information: For details, contact Ben Pike or Louise Parratt of Eve Communications.

Cost: Free to successful applicants.

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