New member of the Guild, Nick Glaves, is the founder and managing director of Red Stag Media, a national full service PR and digital marketing agency that specialises in agriculture and associated sectors.
Nick is the original poacher-turned-gamekeeper, switching from journalism to PR in 2010. As a journalist he started his career writing about country sports and general country matters for titles such as The Countryman’s Weekly, The Field and much-loved Yorkshire magazine, the Dalesman.
He then moved on to become a staff writer on weekly newspapers, covering everything from rural affairs through to court and crime, ascending the ranks to become the business editor of one of the UK’s biggest selling regional daily titles.
Nick also has a long-standing relationship with the College of Media and Publishing, where he runs training courses.
Growing up on the edge of the North York Moors, it was here that his lifelong passion for the countryside and wildlife was forged. Never happier than when exploring the fields, nearby Wykeham and Dalby forests, or feeding sheep with his grandfather, those early experiences made a great impression on him – and he can trace his Yorkshire farming heritage back for more than 300 years.
Nick Glaves’ quick Q&A
What gets you through a tough day?
Two things – dreaming of getting out of the office into some wilderness somewhere and thinking about having a decent glass of scotch when I get home!
Would you be comfortable with people hearing you sing?
Yep. The real victims in that scenario is everyone in earshot.
How untidy is your desk?
Beyond help. Same as my car and wardrobe. I don’t do neat!
Tell us something not many people know about you?
I play a pretty mean bluegrass guitar, which to any normal person is the world’s least cool type of music.
What station is your car radio tuned to?
None. I listen to a lot of podcasts and music.
What vehicle do you drive?
Nissan Navara pick-up. Great truck.
What’s your favourite biscuit?
I’m more of a savoury man than a sweet man, so I’m going with a classic cream cracker.
Name a guilty pleasure
Watching ridiculous American telly like how to make moonshine or live off-grid in the mountains!
What colour are your wellies?
I don’t have any. I’m more of a work boot man with some Dedito boots for getting properly off the beaten track.
Where did you last go on holiday?
Edinburgh. I’m not a big one for cities but if I had to spend a lot of time in one, it would be Edinburgh. Such a great place.
Glass of wine or pint of beer?
Neither – single malt all the way. Strong Yorkshire tea in the day, whisky at night. Cures all that ails you.
Cats or dogs?
Dogs every time. Churchill said dogs look up to us, cats look down on us. I’ve spent a career in journalism and PR, I don’t need more people (or animals) looking down on me!
Earl Grey or builders’ tea?
I’m from Yorkshire. We don’t do Earl Grey!
All members can be contacted via the Guild’s Farming Media Centre online directory.